LG OLED77G36LA 77" evo G3 OLED 4K HDR Smart TV

LG OLED77G36LA 77" evo G3 OLED 4K HDR Smart TV

a9 AI Processor 4K Gen6 - A Decade of Evolution at Its Core
Enter the world of a-realism¹, refined over 10 years of innovation. A portal to new universes and the sensation of feeling like you're really there. Be the main character surrounded by the exceptional picture and sound refinements of a9 AI Processor 4K Gen6.

Step Into a Realm of Cinematic Sound
The movie theater comes home with AI Sound Pro. Heart-pounding, room-filling, crystal-clear audio surrounds you for a level of immersion that's virtually unheard of.

Sound that surrounds you
Virtual 9.1.2 Surround Sound puts you at the heart of the story. Hear fighter jets zooming overhead, footsteps rustling behind you, and the swell of the orchestra as it reaches the crescendo. 

Perfectly tuned from wall to wall
Your remote control detects the sound in real time and customizes it to fit the unique acoustics of your space and surround you in sound wherever you're sitting.

Behold Even Brighter OLED
LG OLED's iconic self-lit pixels shine brighter² than before with the Light Boosting Algorithm, Light Control Architecture, and other refinements driven by a9 AI Processor 4K Gen6.

Flush Fit like Wallpaper
The specially designed wall bracket gives LG OLED evo G3 a flush fit, achieving virtually zero gap against the wall4. Following 10 years of constantly evolving design iterations, the fixture creates a streamlined look while also ensuring sound quality remains rich and full.

No Backlight Necessary
Pixels reachest their brightest, most brilliant potential when they stand alone and shine without the dull glow of a backlight.

TV and Soundbar in Harmony
Use your LG OLED TV with an LG Soundbar, and they work together like one speaker to create three-dimensional concert hall sound.

webOS 23 Tailored to Your Liking
From your favorite content to your preferred way to view, webOS 23 new Home is the hub that revolves around you.

Spellbinding Cinema
Scenes come to life with Dolby Vision's ultra-vivid picture and the immersive, spatial audio of Dolby Atmos.

Embark on Epic Gaming Adventures
Feel like a winner every time you play. A blazing-fast 0.1ms response time, NVIDIA G-Sync compatibility, AMD FreeSync Premium, and VRR support come together to create a clear, smooth picture that can't be rivaled, while the gamer-oriented UX and simple game streaming let you dive straight in and play on.

Game Settings at a Glance
Apply the ideal settings for your game genre and playing environment with Game Optimizer. Dive into Sound Tab and amplify the action or Game Tab to make sure everything looks and feels just right. There's no need to pause. Simply access the menu from Game Dashboard, which hovers over the action while you play.

A World of Games to Play
Access GeForce NOW directly from your TV and discover a library with a colossal number of games to choose from.

The Only Match for Games That Take Your Breath Away
Sports step into the spotlight. A personalized Sports Alert keeps you in the know about your favorite team, with direct access to match schedules from your home screen. With a decade of innovation, only LG OLED brings you stadium-like realism with a vast display and the crisp definition of the a9 AI Processor 4K Gen6 — ideal for watching two games at once with Multi View.